A hotel who’s Twitter profile boldly tells it’s guests to tweet “for any requests”? You bet!
A friendly Twitter exchange was followed by a complimentary fruit plate and a handwritten welcome note. Yes, a handwritten note. This example of digital and real-world customer engagement is an effective tandem of events on multiple fronts that brings the customer experience well above the the ordinary and into the memorable.
Asked why the hotel is so “social”, Joseph Curran, Vice President of Marketing for the Nikko San Francisco, said “We try and allow our guests to reach us however they’re most comfortable.” Dani Ortega, social media manager for the Nikko added that “you have to be invested in the hotel and in others – with a passion for the hotel.”