Nearly 9 out of 10 restaurants are using social media and embracing communities across multiple platforms. In this Forbes article, contributor Ekaterina Walter explores who is winning the digital restaurant marketing game and why.
Using Sprinklr’s Social Business Index the data was examined for the industry and ranked for performance across multiple metrics to see which companies are succeeding and which ones have room for strategic improvement. McDonald’s, KFC, and Pizza Hut take the top three spots in social. Highlights are below. Detailed analysis here.